I am a bear with a very small brain that's shrink-wrapped in latex, so I was hoping you guys could help me here.
If we are in a state of suckiness, can the contributors to that suckiness reasonably be expected to fix it through changing their behaviour one by one? Even if the first few steps towards the new behaviour risks putting them at a disadvantage? I mean, in evolution that would be death!
Eg. excessive advertising costs. Can't think of any other examples offa the top of my head.
Just curious