Obviously, as flip doesn't mean rotate.
At least, I'm referring to flip in the context of flipping a burger.
Since a flag comes with holes to hang it from the flagpole with, which are only on one of the four sides, rotating it 180 degrees in a two-dimensional aspect wouldn't work, you couldn't hang it up.
Whereas flipping it about its horizontal axis, the holes are still on the same side, so can still be hung from a flagpole.
Which is why the Jack is seemingly hung upside down so often.





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